Sales Call Intelligence
Turns sales calls into signals used by pre-Sales, PMMs, and deal teams.
Problem
Sales conversations contain critical buyer intent, competitive pressure, and technical constraints — but this information lives in unstructured call notes and transcripts. As a result, pre-Sales teams and sellers lack timely, repeatable signal during RFPs, deal reviews, and pipeline prioritization.
Solution
An embedded intelligence system that ingests sales call notes and transcripts, extracts structured buyer and competitive signals, and disseminates those insights directly into existing GTM workflows — including Slack alerts, email summaries, and structured Airtable / CRM-ready tables — without introducing a new seller-facing tool.
Outcome
Enabled faster pre-Sales responses, stronger RFP positioning, and earlier visibility into deal-level risk and opportunity by activating sales intelligence where teams already operate.
System Architecture
Ingest
Captures call notes and transcripts from sales conversations
Extract
Identifies buyer intent, competitive signals, and technical constraints
Structure
Transforms raw insights into CRM-ready and Airtable-ready records
Route
Delivers intelligence to Slack, email, and GTM workflows
Activate
Enables pre-Sales teams to act on signals during RFPs and deal reviews