About
Brooklyn / NYC · Senior Staff AI Operator at People Inc.
I'm a Brazilian-American operator based in Brooklyn, fluent in Portuguese, and I've spent the better part of a decade working inside complex, fast-moving organizations. Today, I lead AI and automation for People Inc.'s direct and programmatic sales teams, designing production-grade systems that move revenue, eliminate manual work, and hold up under real operational pressure.
My background spans analytics, business operations, and product, which shapes how I approach AI: pragmatically, with a focus on durability, adoption, and measurable impact. When I'm not working, I'm usually playing tennis, cycling around the city or walking my dog Bento.
Core Pillars
Automation Platforms
Build scalable orchestration systems that eliminate manual work and enable team adoption.
- •60+ workflow Editorial Automation Platform
- •n8n standards and architecture leadership
AI Agents & Decisioning
Design multi-agent systems that make real-time decisions and deliver measurable business outcomes.
- •Sales Intelligence Engine ($5M impact)
- •Multi-model AI agents for supply insights
Revenue & Measurement
Embed measurement and ROI tracking into every system, ensuring clear business impact.
- •$20M+ projected annual revenue lift
- •Automated reporting and anomaly detection
Experience
- •Technical lead for a 60+ workflow editorial automation platform projected to deliver $20M+ in annual revenue lift
- •Led company-wide adoption of n8n as the core automation and AI orchestration layer
- •Automated revenue tracking and executive reporting, eliminating 50+ hours of manual work per week
- •Led cross-functional integration with Walmart Connect, unlocking a $10M revenue opportunity
- •Built and deployed a multi-model AI agent integrated with Snowflake and OpenAI to deliver real-time supply insights
- •Launched the company's first organization-wide audience dashboards for Sales and Marketing teams
- •Identified and corrected critical flaws in the CTR optimization model, preserving $500k in monthly revenue
- •Led technical integrations to launch CTV supply channels, generating $100k+ in incremental monthly revenue