Editorial Automation Platform
Managed 60+ editorial workflows tied to a roadmap with $20M+ in projected annual revenue.
I led architecture, optimization, and development standards across 60+ workflows.
I worked with editorial, product, and engineering leaders on the roadmap and delivery.
Problem
Editorial throughput was capped by manual workflows. Scaling output required scaling headcount—a hard ceiling on growth and margin.
Solution
One platform managed editorial workflows from request through publication. Shared standards and AI enrichment made it faster to add and improve automations.
Outcome
ProjectedSupported a roadmap projected to add $20M+ in annual revenue. The platform let editorial increase output without hiring at the same rate.
How it works
Ingest
Captures content requests from multiple sources into a single queue
Normalize
Applies consistent structure so any workflow can process any input
Detect
Flags bottlenecks before they block publication
Enrich
Adds AI-generated metadata to accelerate editorial decisions
Route
Pushes ready content to the right destination automatically